| MARKET
POTENTIAL AND BUSINESS OPPORTUNITIES |
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MARKET
POTENTIAL
The
changing environment has caused our air to be
badly polluted. Many trees and land were cleared
to give way to tall buildings and factories.
The natural air purification process is badly
affected. The outdoor polluted air will come
into our homes or offices and stay indoor, thereby,
causing our indoor air quality to drop tremendously.
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The Environmental Protection Agency of America has
stated our indoor air quality is 2-5 times worse than
outdoor and at times, even reach 100 times.
The
following changes have contributed much to our poor
indoor air quality:
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Great increase in vehicle population. |
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Less exchanges with outdoor air in congested buildings. |
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Great increase in indoor electrical appliances giving lots of positive
ions. |
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Great increase in use of chemical based materials, like detergents,
hair spray, wall paints, carpet glues. |
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Cooking (smoke). |
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Air filters in air conditioner units that are not serviced regularly. |
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Dust mites. |
The
results of poor indoor air quality are "sick
building syndrome" and increase in cases
of common illnesses.
The present market - HEALTH NEEDS.
From Singapore newspaper reports:
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Essential Oil Recommended |
| Sinus |
1/3 of our population |
Eucalyptus |
| Asthma |
20% under 6 yrs old [10% adults] |
Eucalyptus |
| High Blood Pressure |
27% of our population |
Lavande |
| Migraine & Insomnia |
20% of our population |
Citronelle |
| Depression |
10% of our population |
Citronelle |
| Menopause |
1/3 of our population-middle aged women |
Rose Rouge |
Presently, at least 30% of our population can use our products.
The mid term market (2 to 3 years from now), health needs and perception change.
For example, over a period of time, people changed their perception towards insurance, air conditioner
and mineral water.
The future market (5 years from now), 15 countires linked up internationally.
In
five years time, our market may include countries
like New Zealand, Australia, Europe, America, India,
Middle East and so on.
BUSINESS OPPORTUNITIES
Unique
product because of patented catalytic burner and botanicool.
Less competition.
Highly
consumable and repeat orders because consumers will
have to replenish the oil regularly from us.
No
market segmentation. Unlike cosmetic products whereby
many competitors are fighting for the small slice
of the market share.
Affordable.
The diffusion cost about Php 60.80 an hour and the
benefits shared among family members, is highly affordable
as compared to other health products.
Pioneering
stage. We are just beginning our enormous growth just
like mineral water 10 to 20 years ago.
COMPANY'S VISION
To
popularise this unique aromatherapy and air management
product in every home.
We
will invest in research and development and come up
with many fragrances of essential oil to cater to
the different needs or illnesses. For example, we
produce the world first new fragrances, Green Tea
and Ginseng. Green Tea is believed and proven by scientists
that it can prevent cancer. Ginseng is for prevention
of heart diseases.
With
international linked sponsoring system, you can sponsor
anyone in those countries that are linked up. Although
they may come from different countries, the system
recognizes them as if they are from one big country,
that is borderless. Not many MLM companies have this
system. Eventually, our products and business can
be introduced to the whole world.
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